As more and more people are using mobile devices, mobile app development has become increasingly refined. The proliferation of Smartphones and tablet devices has brought a whole new generation of developers who are ready to go all out to market their apps aggressively. However, as people become more habitual of mobile devices and more comfortable using apps, webmasters need to continuously look for ways to make their development successful.
Designing for mobile- whether it’s a native app or web app- it’s the user experience that matters a lot. A good user experience is extremely crucial for the success of any app. As more and more apps hitting the Google Play or Apple store, app users are becoming highly sensitive to a poor experience on mobile devices and are less likely to forgive apps which frustrate them. Webmasters must pay attention this aspect and thus develop accordingly. They need to understand the good and bad recipes of a design and their impact on the user experience.
If you are designing for mobile, here are some key tips and tricks which you might consider to please your audience and thus make your mobile development venture a success.
1. Giving Users Specific Hints
Being associated with a mobile app development services provider, if you are designing for mobile devices which are smaller than desktop don’t overwhelm your users with a lot of information. Use progressive disclosures technique to help users maintain their focus and attention in your design. Give users specific hints about the actions they can take to discover content they are actually looking for. Don’t give them truckload of information at once. Instead, give them opportunity to explore the content as per their needs. A good mobile device design must have the ability to strip down all the essential elements, because you have limited time to grab the user’s attention.
2. Pay Attention to the Information Structure
Here we are talking about the functionality as well as the content organized within a structure that’s relevant for the user to consume whatever is being provided on the web page. The structure basically consists of search, navigation, and labeling. To achieve an appropriate structure on the mobile design, make sure you give optimum labeling to the major features and content of your landing page and arrange it as per the user needs. Pay attention to the navigation requirements of the targeted device. Also, providing navigational direction will help users to explore the website or app better. Additionally providing links and navigation with comprehensive labels will help you provide a delightful user experience.
3. Respect Your Touch Screen Users
As we know that on mobile users are only equipped with fingers and not with mouse to click so, it’s extremely important to make things easy to tap. This is something which helps your audience to have a pleasurable mobile viewing experience. Additionally, fingers are much flatter, so adjust your elements accordingly. Make buttons, links or any other touch target bigger. Also assign touch targets with a considerable amount of margin or space. This would allow users to tap effortlessly with a finger. At least give 10px of margin can be assigned around the target.
4. Get the Design Right
The layout and design of your website on mobile is what you should pay attention to while planning to build it. A website with a poor mobile design will only frustrate your users. So, it is recommended to spend some time and money to get a high-quality website. A top-notch design means a design which is easy to scan, and conveys information instantly. Also, pay attention to give a uniform appearance to your visuals with the help of color and typography. Your mobile website design should be formulated in such a manner that it guides its users throughout, interact with them, and helps them to complete the task.
5. Plan a Logical Mobile Navigation
Mobile users boast less patience as compared to the desktop users. Users can access their mobiles anytime, anywhere. Therefore, it is crucial to design a framework which complements their situation and context. Your user might be walking down the lane, waiting for the bus or taxi, or standing in a crowded place or so on. While your job is to ensure a good user engagement on your site, a complicated framework in the form of complicated navigation, drop-down menus will only make them feel irritated.
Your navigation should be simple and be able to provide information with just few clicks. You can also leverage the benefits of site analytics to locate the search queries your users prominently look for, and display the information accordingly.
User experience is an essential aspect for the success of your website or app designed for mobile. Having a mobile-friendly website should be the top-priority and this is something which you can achieved by determining what your user want and how they want it.